By now most people have seen or at least heard about Amazon’s Prime Air service. Supposedly, still in the R&D phase Amazon unveiled its drone delivery plans on 60 Minutes back in December. I heard many people dismiss Prime Air as a publicity stunt with no real chance of ever… ahem, getting off the ground. While I do think announcing it at this point is almost certainly a way to garner publicity, I don’t think that there is any reason it can’t be done.

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